Conference Tracks

Track Description
The proliferation and widespread use of mobile devices is widely recognised as one of the most important technological trends of the first decade of the 21st Century. Technological advances in mobile computing are enabling "anywhere, anytime" data access for business professionals and customers. M-business is "the new e-business" and research that assesses the progress to date and explores the future implications for business, consumers and society is required.

At the same time, applications and services that support mobility are accelerating tremendously. Technologies such as wireless sensor networks, NFC and RFID offer an even larger portfolio of application scenarios and services that need to be seamlessly integrated. Implications include the demise of traditional business models for service providers, management of bottom-up diffusion and exploration of the impact on society.

The Mobile Business and Services track explores the synergy evolving between mobile business and mobile applications and services. We welcome theoretical and applied research submissions that report on original unpublished research from the broad field of mobile business as well as applications and services in various domains.

Relevant Topics
The Mobile Business and Services track encourages the submission of research papers in the following areas (but not limited to):
• Mobile computing devices
• Mobile telecommunication networks
• Technologies and services that support mobility
• The mobile workforce
• Remote access to corporate data
• Mobile payments, pricing and service distribution models
• Mobile marketing and advertising
• Mobile B2C applications
• Mobile health care services
• Mobile services in logistics and transport
• Mobile application development
• Usability implications for design
• Mobile service platforms
• Mobile security versus convenience
• M-business drivers and challenges
• RFID business applications
• Mobile business strategy
• Business models for mobile business and mobile services
• M-business ROI
• Managing mobile business solutions
• M-computing impact on individuals and society

Journal Special Issues
Authors of selected high quality papers from the track will be invited to submit an extended version of the paper to the related special issue in the International Journal of Networking and Virtual Organisations (IJNVO). Additionally, authors of outstanding papers will be encouraged to further develop their conference paper for publication in journals such as International Journal of Mobile Information Systems, International Journal on Mobile Communications, International Journal of Mobile and Blended Learning and others.

Associate Editors
• Peter Ballon, Vrije Universiteit, Belgium
• Harry Bouwman, Delft University of Technology, The Netherlands
• Christer Carlsson, Abo Akademi University, Finland
• Laurel Evelyn Dyson, University of Technology - Sydney, Australia
• George Giaglis, Athens University of Economics and Business, Greece
• Hans Lehmann, Victoria University of Wellington, New Zealand
• Krassie Petrova, Auckland University of Technology, New Zealand
• Eusebio Scornavacca, Victoria University of Wellington, New Zealand
• Rosemary Stockdale, Swinburne University of Technology, Australia
• Judith Symonds, Auckland University of Technology, New Zealand
• Virpi Kristiina Tuunainen, Helsinki School of Economics, Finland
• Doug Vogel, City University of Hong Kong, China

Track Chairs
• Dennis Viehland, Massey University, New Zealand
• J. Felix Hampe, Technical University Delft, The Netherlands
• Julie Fisher, Monash University, Australia

Contact Details
• Dennis Viehland (d.viehland@massey.ac.nz)
• J. Felix Hampe (hampe@uni-koblenz.de)
• Julie Fisher (julie.fisher@infotech.monash.edu.au)